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TO LEARN MORE . . .


  • Technology Marketing Center Go to Technology Marketing Center, a rich source of “how to” content on strategic marketing for technology executives and their colleagues in engineering, sales and management.

Geoff Anderson

  • Geoff Anderson - Senior Product Manager and Marketing War Vet
    Senior Product Manager and Marketing War Veteran
    TMC Leader and strategic marketing Pro scours the news for stories of real world technology marketing challenges, commenting on how companies fare when they either heed or ignore proven principles of strategic technology marketing.

Judith Uttal

  • Judith Uttal
    Marketing Programs & Alliances Executive
    Enterprise IT market veteran looks at lessons learned in marketing initiatives over the years, applying hard won wisdom to satisfying customers and capturing value in the era of cloud computing.

Jill VanDewoestine

  • Jill VanDewoestine - New Business Development & Strategy Manager
    Business Development Manager and Innovation Enthusiast
    New technology commercialization specialist applies her experience in supply chain enablement, competitive intelligence, and value quantification to the review of books on innovation and marketing.

TMC Emeritus Leaders

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